Denim Days

Certain fabrics tend to be valued more with age. This is particularly the case with denim: the more torn and worn out it gets, the more the wearer appreciates and values it. Denim has become a staple fabric in the world of fashion, like a second skin that people cherish and wear until it is thinned out and covered with holes. So, what is it about the aesthetic of denim, and the way it ages, that creates such a worldwide sense of emotional durability?

Denim is a fabric that generally contains a strong emotional value, and consumers...

We are using cookies to give you the best experience on our website.